
A revolutionary leadership skills development tool based on
neuroscience and AI.
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Identify leadership potential early (e.g., when hiring managers or executives).
Reduce bias by relying on data rather than intuition.
Compare candidates against leadership benchmarks.
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Highlight strengths and development needs for individual leaders.
Personalize training programs instead of “one-size-fits-all.”
Guide coaching and mentoring conversations with data
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Measure how leaders affect motivation and satisfaction.
Diagnose leadership issues that
may cause turnover.Train leaders to align with what motivates their teams.
What is Motivation Buttons?
WHAT IS MOTIVATION BUTTONS?
Motivation Buttons is a leadership development tool that reveals what drives motivation for each member of your executive team and managers. It identifies the factors that spark engagement and benchmarks them against the motivational drivers of today’s top-performing leaders.
Unlike traditional leadership assessments that rely on outdated “psychological control groups,” Motivation Buttons leverages advanced data science, comparing responses with those of thousands of successful leaders worldwide today. This approach ensures a far higher level of accuracy than legacy tools.
Finally, the assessment report is written in clear business language, free from complex psychological jargon, and presented with easy-to-read visuals and graphics—making insights immediately actionable for leaders and organizations.
Over 5000 people from 27 countries
used Motivation Buttons either as
individuals or through their employees
“Technology has advanced enormously in the 21st century with breakthroughs in neuroscience and machine learning. The skills expected from top leaders have also shifted dramatically, especially in the wake of Covid. That’s why legacy leadership assessments—built on outdated, last-century approaches—no longer meet today’s needs.
Motivation Buttons delivers a level of accuracy that will truly surprise you, thanks to the advanced science on which it is built. ”
Dates legacy assessment tools were developed :
DISC (1928), MBTI (1942), SHL (1977), Hogan Assessments (1987), PXT (1990) Insights Discovery (1993)
Engaged leadership teams mean high performance, low absenteeism, and low staff turnover. Understanding and boosting employee motivation helps improve their engagement, and thus company performance Motivation Buttons is a comprehensive, neuroscience-based and structured approach to significantly enhance talent engagement.
Source : Gallup State of the Global Workspace 2023
What makes Motivation Buttons so unique?
While other tools focus on behavior, Motivation Buttons delves deeper by targeting motivational drivers. Its primary aim is to spark motivation and promote self-development. It provides valuable insights into why each executive team member behaves the way they do.
Motivation Based
Neuroscience Driven
Motivation Buttons is grounded in cutting-edge research on the impact of motivation on leadership performance. It leverages advanced data science techniques to provide precise and reliable leadership skills assessments.
Motivation Buttons provides visually clear and easy-to-understand reports, making it simple for you to analyse results and make informed decisions. This will empower HR to quickly interpret data, share insights with stakeholders, and take action with confidence.
Clear
Actionable
Motivation Buttons presents talent insights in an actionable and jargon free format while other assessment tools provide psychological traits, such as identifying whether a talent is a driver, steady, or introverted, these terms can often be ambiguous and unclear for hiring, promotion or talent planning decision-making.

Where Can You Use Motivation Buttons?
Leadership Skills Assessment.
Recruitment Decisions
Formulating Development Plans
Team Building
Identifying What Motivates Your Organisation
DEIB (Diversity, equity, and inclusion) projects
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